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Overview

Friday can search, read, create, and update records across HubSpot’s platform, including contacts, companies, deals, tickets, and more. You can also manage associations between records (for example, linking a contact to a deal). To enable these capabilities you must connect the HubSpot integration to your account. The connection is a one-time OAuth authorization; after it’s set up Friday will use the HubSpot integration automatically whenever a task requires it.
HubSpot Free, Starter, Professional, and Enterprise plans are all supported.

Supported object types and operations

Friday supports 12 HubSpot object types. Most support full read-write operations.
Object typeSearchReadCreateUpdate
ContactsYesYesYesYes
CompaniesYesYesYesYes
DealsYesYesYesYes
TicketsYesYesYesYes
ProductsYesYesYesYes
Line itemsYesYesYesYes
NotesYesYesYesYes
CallsYesYesYesYes
MeetingsYesYesYesYes
TasksYesYesYesYes
EmailsYesYesYesYes
QuotesYesYesNoNo
In addition to record operations, Friday can:
  • Manage associations between records (for example, link a contact to a company or a deal to a ticket).
  • Discover field definitions for any object type so you know which properties are available.
  • Look up pipeline stages for deals and tickets.
  • Search account owners to assign records to the right team member.
  • Upsert records (create-or-update by a unique property like email) to avoid duplicates.
Friday cannot delete CRM records. Quotes are read-only (search and read only). Batch operations are limited to 10 records per call.

Prerequisites

  1. A HubSpot account with access to the CRM data you want to work with.
  2. Permission to authorize third-party apps on your HubSpot portal.

Step-by-step guide

Friday will automatically detect when you need to connect to HubSpot as part of your regular use.
1

Start with a real HubSpot request

Tell Friday what you want to do with HubSpot. This gives Friday the context it needs to request access and complete the setup.Example prompts:
  • “Show me all open deals in HubSpot that are closing this month.”
  • “Create a new contact in HubSpot for Jane Smith at jane@acme.com.”
  • “Update the stage of the Acme deal to ‘Contract Sent’ in HubSpot.”
  • “Log a call note on the Acme Corp ticket in HubSpot.”
  • “Every Monday at 9am, summarize the week’s new HubSpot tickets and email them to my team.”
2

Start the OAuth flow

If you haven’t connected HubSpot previously, Friday will automatically detect that you need to go through a one-time OAuth flow.
  • Click Connect HubSpot.
  • You’ll be redirected to HubSpot’s authorization page.
3

Authorize Friday

  • Review the permissions requested.
  • Click Grant access to authorize Friday.
  • HubSpot will return you to Friday with a confirmation that the connection succeeded.
4

Continue your task

After authentication, the task you set up in Step 1 will continue automatically, and Friday will now be able to work with your HubSpot CRM data.
5

Use HubSpot for future automations

Whenever you need HubSpot in a task, include the HubSpot action in your prompt. Because the integration is now ready, Friday will handle the operation automatically; no further credential steps are required.

Security and permissions

  • Friday stores the OAuth token securely; the raw token is never exposed to you.
  • The token grants read and write access to CRM records. Friday cannot delete records.
  • One team member authorizes the connection and all users in the account can use it.
  • Revoking the integration in HubSpot automatically disables the connection; you’ll need to reconnect to restore functionality.

Revoking access

Note: By revoking access, any current and future Spaces set up with Friday will no longer be able to use HubSpot until you reconnect. To remove the HubSpot token from Friday:
  1. In Friday, go to Settings → Integrations.
  2. Find the HubSpot integration and click Remove.
To revoke Friday’s access from HubSpot:
  1. In HubSpot, go to Settings → Integrations → Connected Apps.
  2. Find the Friday application.
  3. Click Uninstall to remove access.

Next steps

Capabilities and Integrations

See the full list of what Friday can connect to

Troubleshooting

Solutions for common integration issues